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The company had some success, and was able to sell its products abroad relying on [http://en.wikipedia.org/wiki/Alfred_Dunhill Dunhill] for the English market and on [[Unic]] for the French one. But although functional it was still a pen equipped with a very complex and delicate mechanical system, difficult to repair, which made it brittle and all in all not much more convenient to use than the simple and straightforward solution to carry around two pens. While maintaining production based only on this particular model, and not being able to produce further innovation, with the fall of the interest aroused in the initial period, [[Zerollo]] suffered a progressive decline disappearing from the market after the Second World War.
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The company had some success, and was able to sell its products abroad relying on [http://en.wikipedia.org/wiki/Alfred_Dunhill Dunhill] for the English market and on [[Unic]] for the French one. But although functional it was still a pen equipped with a very complex and delicate mechanical system, difficult to repair, which made it brittle and all in all not much more convenient to use than the simple and straightforward solution to carry around two pens. While maintaining production based only on this particular model, and not being able to produce further innovation, with the fall of the interest aroused in the initial period, ''Zerollo'' suffered a progressive decline disappearing from the market after the Second World War.

Versione attuale delle 01:55, 27 nov 2020

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Definizione del messaggio (Zerollo)
L'azienda ebbe un certo successo, e riuscì a commercializzare i suoi prodotti anche all'estero appoggiandosi alla [http://en.wikipedia.org/wiki/Alfred_Dunhill Dunhill] per il mercato inglese ed alla [[Unic]] per quello francese, ma benché funzionale si trattava comunque di una penna dotata un sistema meccanico molto complesso e delicato, di difficile riparazione, che la rendeva fragile e tutto sommato non molto più comoda da usare rispetto alla semplice e lineare soluzione di portarsi dietro due penne separate. Mantenendo però solo la produzione basata solo su questo particolare modello, e non sapendo produrre ulteriore innovazione, con la caduta dell'interesse riscosso nel periodo iniziale, la ''Zerollo'' subì un progressivo declino restando sparendo dal mercato dopo la seconda guerra mondiale.
TraduzioneThe company had some success, and was able to sell its products abroad relying on [http://en.wikipedia.org/wiki/Alfred_Dunhill Dunhill] for the English market and on [[Unic]] for the French one. But although functional it was still a pen equipped with a very complex and delicate mechanical system, difficult to repair, which made it brittle and all in all not much more convenient to use than the simple and straightforward solution to carry around two pens. While maintaining production based only on this particular model, and not being able to produce further innovation, with the fall of the interest aroused in the initial period, ''Zerollo'' suffered a progressive decline disappearing from the market after the Second World War.

The company had some success, and was able to sell its products abroad relying on Dunhill for the English market and on Unic for the French one. But although functional it was still a pen equipped with a very complex and delicate mechanical system, difficult to repair, which made it brittle and all in all not much more convenient to use than the simple and straightforward solution to carry around two pens. While maintaining production based only on this particular model, and not being able to produce further innovation, with the fall of the interest aroused in the initial period, Zerollo suffered a progressive decline disappearing from the market after the Second World War.