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During the war the company suffered from the obvious difficulties faced by all competitors, with perhaps the aggravation of having to support an English brand name. After the war, production was increased at the expense of quality, that was acceptable, but not up to the best time of the company. Like other producers ''Gold Starry'' suffered heavily the crisis from the ballpoint pen introduction, which it tried to react by building cartridge fountain pens and participating in [[1959]] to the consortium for the production of the [[Visor Pen]].
During the war the company suffered from the obvious difficulties faced by all competitors, with perhaps the aggravation of having to support an English brand name. After the war, production was increased at the expense of quality, that was acceptable, but not up to the best time of the company. Like other producers ''Gold Starry'' suffered heavily the crisis from the ballpoint pen introduction, which it tried to react by building cartridge fountain pens and participating in [[1959]] to the consortium for the production of the [[Visor Pen]].
The ''Gold Starry'' was able to move forward and overcome the crisis period with the differentiation of the production, going in the market of luxury office accessories (with calendars, rulers, letter openers) produced in gold-plated metal. In addition, a line of luxury ball-point pens, always gold plated, had a remarkable success. The company, however, suffered heavily from the effects due to the blockade imposed on the gold price, which made its products too expensive then when it ceased sent it off market. Despite all the efforts in [[1980]] ''Gold Starry'' closed its doors.
The [[Gold Starry]] was able to move forward and overcome the crisis period with the differentiation of the production, going in the market of luxury office accessories (with calendars, rulers, letter openers) produced in gold-plated metal. In addition, a line of luxury ball-point pens, always gold plated, had a remarkable success. The company, however, suffered heavily from the effects due to the blockade imposed on the gold price, which made its products too expensive then when it ceased sent it off market. Despite all the efforts in [[1980]] [[Gold Starry]] closed its doors.
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