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[[Esterbrook]] was founded in 1856, but its fountain pen production is concentrated in the period between '40s and '50s. The company specialized in the manufacturing of cheap fountain pens, focusing in the mass market segment. Their pens had steel nibs and ordinary metal finishes. Despite the fact that [[Esterbrook]] pens were clearly economic models, they were produced with great care using cheap but good quality materials.  
 
[[Esterbrook]] was founded in 1856, but its fountain pen production is concentrated in the period between '40s and '50s. The company specialized in the manufacturing of cheap fountain pens, focusing in the mass market segment. Their pens had steel nibs and ordinary metal finishes. Despite the fact that [[Esterbrook]] pens were clearly economic models, they were produced with great care using cheap but good quality materials.  
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La vendita di modelli economici ebbe un gran successo, anche per la capacità di ampliare il mercato a settori fino ad allora non raggiunti, le penne [[Esterbrook]] erano estremamente robuste e funzionali e prodotte in una grande varietà di modelli e colori. Come per la gran parte degli altri produttori di stilografiche, essa subì un inesorabile declino con la concorrenza delle penne a sfera usa e getta, finendo per cessare le operazioni nel 1971. I resti dell'azienda, fusasi qualche anno prima con la [[Venus]], vennero acquisiti dalla [[Faber Castell]] nel 1973.{{Infobox_Marca|Esterbrook}}{{BrandData|Founder=Richard Esterbrook|Date=1856|ProdDate=1924|Place=Camden, New Jersey|Country=US}}
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The sales of economic models had a great success, including the ability to expand the market to areas hitherto not attained. The [[Esterbrook]] pens were extremely robust and functional and produced in a wide variety of patterns and colors. As happened with most of the other fountain pen manufacturers, the company had an inexorable decline when facing the competition from disposable ballpoint pens, ceasing operations in 1971. {{Infobox_Brand|Esterbrook}}
== Storia ==
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== History ==
    
[[Image:1948-10-Esterbrook.jpg|thumb|Una pubblicità del 1948]]
 
[[Image:1948-10-Esterbrook.jpg|thumb|Una pubblicità del 1948]]

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