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In that same period<ref>the two trademarks and the new model appear in [[:File:1939-08-Bayard-Pricelist-Int.jpg|this price list]] of August 1939 </ref> the [[Le 4 de Bayard]], a new economic line cheaper than the [[Special 8]], was introduced and also two other flagship sub-brands were used directed towards two different market segments: the ''[[Excelsior]]'' brand for the second tier of medium quality pen production, and the ''[[Alpin]]'' brand used for cheaper pens produced for the lower end of the market, mainly students and schoolchildren.  
 
In that same period<ref>the two trademarks and the new model appear in [[:File:1939-08-Bayard-Pricelist-Int.jpg|this price list]] of August 1939 </ref> the [[Le 4 de Bayard]], a new economic line cheaper than the [[Special 8]], was introduced and also two other flagship sub-brands were used directed towards two different market segments: the ''[[Excelsior]]'' brand for the second tier of medium quality pen production, and the ''[[Alpin]]'' brand used for cheaper pens produced for the lower end of the market, mainly students and schoolchildren.  
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In [[1940]] there was a restyling of the [[Superluxe]] line going towards a more streamlined cap but maintaining the conical ends of the pen and the new [[Superstyl]]  was introduced, still a [[lever filler]], in two versions, for men and women. The [[Superstyl]] had three rings on the cap and a spear-shaped clip with a double "V" pattern; it was made of celluloid produced in many colors, and equipped with a gold nib.  
In [[1940]] there was a restyling of the [[Superluxe]] line going towards a more streamlined cap but maintaining the conical ends of the pen and the new [[Superstyl]]  was introduced, still a [[lever filler]], in two versions, for men and women. The [[Superstyl]] had three rings on the cap and a spear-shaped clip with a double "V" pattern; it was made of celluloid produced in many colors, and equipped with a gold nib. The next year the [[Super Luxe]] model was introduced, a cheaper and smaller pen, reiterating the lines of the [[Special 8]], and aimed at young people.
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[[Image:1944-Bayard.jpg|thumb|left|A 1944 [[Bayard]] ADs]]
 
[[Image:1944-Bayard.jpg|thumb|left|A 1944 [[Bayard]] ADs]]